Bad marketing advice is everywhere.
Sometimes it is given out of ignorance and lack of experience, sometimes it is given because someone fails to interpret the statistics correctly, and it often happens because someone else has something to gain if you listen to them!
Bad marketing is any strategy that either outright hurts you, or which does not benefit your business in a positive way in the long term.
You are in business to make money. Marketing that does not justify itself by making it more efficient for you to make money is, in our opinion, Bad Marketing.
Some strategies are just dumb if you use them wrong.
Some of them merely waste your time while giving a good impression that they are working, while they do not, in fact, help you at all. Others will cost you resources with no return (or inefficient return), or at worst, harm your business. Some tactics can, in fact, derail your business and turn your dreams to dust.
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by: http://kedirizone.blogspot.com
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